Introduction

Mapping out all our existing and potential channels gives us the overview of all the tools we have available for comms.

My goal is to audit the full list (with support from internal stakeholders) and provide guidance on

• Where we need to focus on developing existing channels
• Which new channels should be started up and when
• Who should own each channel (Marketing, Community, Decentralised) and how do we manage permissions
• What resources need to be developed for each (e.g. how to guides, templates, briefs etc)

Channel Map

<aside> ⛔ This list is quite possibly still incomplete. If you see any gaps, please let Thom know.

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Channel Map

*Optimised means that this channel currently has a solid strategy and process and is being managed well on an ongoing basis.

A note on Decentralization

Clearly with so many channels and potential diversity of projects, decentralization of ownership of certain channels is going to be key to scaling and empowering the org & community. This of course comes with challenges we’ll need to think through.

• How do permissions work?
• How does budget get allocated and approved across projects?